This is a welcome email I designed in Mailchimp for FITTIPS, the fitness program website I built for a web design course. The goal was to get new sign-ups to start their first workout. I carried the website’s dark, high-contrast look into the inbox, with orange accents, bold headings, a stats row, three short benefit blocks, and a coaching photo to keep the layout from feeling like a wall of text.
The email has seven sections in total: hero, stats, call to action, photo, benefits, tagline with social links, and footer.
Mobile & desktop preview of the FIT.TIPS email, stacked in a single column.
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